LWC - Licensed Wholesale Company
The UK’s Largest Independent
Drinks Wholesaler
Services
Our independence allows us flexibility which means that everything we do is done with you, our customer in mind. We run our business to suit you rather than the other way round.
Single Source Supply
We carry over 4,820 lines in stock including 110 different Draught Products, 479 Bottle Beers, 131 Ciders, 1200 Spirit Lines, 1,035 Wines, 97 RTDs and 740 Soft Drinks. This means one phone call, one delivery and one invoice to process, allowing you time to focus on growing your business.
Delivery Service
Our delivery service is the envy of all other suppliers in our industry. We offer a seven day a week delivery service to most areas of the UK. Therefore you can reduce your stock holding whilst at the same time never being out of stock or missing a sale.
Training
We offer a full range of training on all products from industry recognised courses that carry qualifications to on site training for you and your staff on:
- Wine: wine is so much more enjoyable when it is poured by someone who is knowledgeable and confident about the wines they are pouring. Our extensive on site training is free of charge and will really boost your wine sales.
- Cask Ale: from handling the beer in the cask to pouring into the glass our experts will visit you on site to ensure every pint you serve is of a consistent quality to help you develop a glowing local reputation for “great beer”.
- Cocktails; you don’t have to be Tom Cruise to mix great cocktails. A few simple basics taught to you and your team on site will give them the confidence to make a night out in your bar an experience, giving you that all important edge over your competition.
Grow Your Business
We employ 62 Account Managers throughout the UK. Each person has wealth of knowledge about the industry. They will use their expertise on a 1 to 1 basis to help you grow your business with advice on trends, latest products, promotional activity and profitability. Whilst at the same time being a dedicated point of contact to handle all queries and questions.
Promotions
Here at LWC Drinks, we are happy to offer discounts and promotions throughout the year on our full range of products to enable you, the customer, to maximise sales and profitability.
Cocktails and Niche Products
Cocktails are also enjoying a resurgence in the UK giving your customer a different drinking experience, whilst at the same time giving bar owners a fantastic GP.
We work with World Champion Bar tenders to help you design and pour cocktails that not only suit your customers but also are designed around your current stock. This means you can compete with the best without it costing you anymore money.
Full training service available - click here for details
Niche Collection
Within the following pages you will find a range of the most exclusive drinks brands that will satisfy even the most discerning consumer.
> Launch Niche Collection Online Book> Download Niche Collection PDF (1.7Mb)
Wine
Our Experts
Our team of wine experts will assist you in compiling a wine list that suits your market. They do this by looking at current market trends, your product knowledge, your cash margins and stock holding.
Shaun Healey
Wine Director
(W.S.E.T Diploma)
Wine Director Shaun Healy has been in the wine trade for over 24 Years.
With an early passion with wine, Shaun spent many years working for cash and carry specialists Nurdin & Peacock. In 1987 Shaun joined Phillips Newman and developed a role supplying a range of wines, beers and spirits to a number of "On–Trade" accounts throughout the UK. His role over that period also took in the position of sourcing wines from all over the world, working closely with wine makers and brand owners.
Holder of the WSET Diploma - Shaun has been purchasing wines for LWC Limited during the last 3 years and in this time he has been able to visit a number of important wine regions, looking to introduce new wines that are typical of their area and represent quality and great value, so he can add them to our best ever range! Shaun states "Meeting the vineyard owners , wine makers and négociants we are now able to present you with an excellent choice and are assured that the quality from the range of wines introduced to your business will enhance your trade as we continue to see the wine category enjoy substantial growth in the UK's On–Trade".
James Gillespie
Wine Development Manager
(W.S.E.T Diploma)
The head of wine development for our 2 Midlands depots is James Gillespie.
Holder of the WSET Diploma, James has almost 25 years full-time experience in many areas of the UK wine trade. In addition to his current work in the On–Trade for LWC, James has his own fine wine shop in the Midlands and speaks and judges at many different wine-related events. He is much travelled and known throughout the wine regions of the world and has what can only be called encyclopedic knowledge and unbounded enthusiasm for the subject.
As this list goes to press we have learnt that he is one of 4 nominees shortlisted for Wine and Spirits "UK Wine Hero Competition" 2006/2007.
Marc Halliwell
Wine Development Manager
B.A Honours (W.S.E.T - Intermediate and Higher Qualification)
The head of wine development for the North West of England. Marc joined LWC over 12 months ago, advising restaurants, gastro pubs, hotels and general customers on our wine offerings with his objective of maximising wine sales in your establishment. For the last 10 years Marc has worked advising both the retail and the corporate customers of Oddbins (part of Castel, France's largest wine retailer), where he developed corporate business to a level only matched in their London outlets. He now looks forward to visiting you soon to discuss, advise and build working relationships based round our new 2008/2009 offerings.
Wine Lists, Printing, Training and Promotions
We can offer help and advice with all aspects of wine presentation. Our experienced "Wine Development Managers" will be on hand to give training in how to open bottles, how to store and serve wines correctly, how to match wines with food and become familiar with the wines on your list. An increased knowledge of wines will ultimately lead to increased wine sales in your establishment.
Full training service available - click here for details
Our dedicated in house design team will then design and print your wine list to your specifications absolutely free.
2010 Wine Portfolio & Guide
We have visited small independent growers like Faustino Rivero with their own vineyards, négociants like Patriache and international wine shippers such as Le Grande Chais de France to compliment your wine menu.
> Launch 2010 Wine Portfolio Online> Download 2010 Wine Portfolio PDF (11.4Mb)
Cask Ale
Cask ale is making a phenomenal come back in the UK drinks industry. As pubs compete against low supermarket prices, a real ale gives you a real point of difference to offer your customer. In addition to that it will give you a better GP% than most commodity draught lines. Our team of cask experts will guide you through which beers would suit your outlet.
Full training service available - click here for details
Draught Portfolio
With over £40 million of beers bought and sold every year from all the major brands. You can benefit from our buying power and experience.
Founts and Installations
We can arrange the most up-to-date installations through the brand owners for you.
The founts illustrated in the brochure, below, are the brand owner's standard founts or founts we hold in stock.
For actual instillation requirements please speak to your account manager so we can tailor a package that best suits your needs.
Draught Portfolio
Download our Portfolio!
> Launch Draught Portfolio Online Book> Download Draught Portfolio PDF (9Mb)
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